Showing posts from November, 2016

The Problem with Bump Sales

I just got an email for a Bump sale for WordPress themes from a software company. They offer $299.00 worth of themes for $90.00 except that every time someone buys, the price gets bumped up another $3.00

Clearly, the idea is that I should be galvanised to jump in before I lose the deal.

The email arrived at 19:42 and I clicked through to check just now and the price was $93.00

And it still is. Which means only one person has bought.

So I looked at the themes, and my rational brain is analysing the quality and whether I can make good use of them.

And my irrational brain is thinking that they must be bad because no one is jumping in to buy.

Let's see what the price is in an hour from now.

And if it is still at that price then my conclusion is that apart from any other consideration - the deal is an example of bad psychology.

A deal would have to be a near certainty to work this way. And if it is a near certainty, then why offer a discount at all? Or why offer such a convoluted disc…

Playing Opossum

When threatened or harmed, they will play possum, mimicking the appearance and smell of a sick or dead animal. This physiological response is involuntary (like fainting), rather than a conscious act. In the case of baby opossums, however, the brain does not always react this way at the appropriate moment, and therefore they often fail to play dead when threatened. When an opossum is playing possum, the animal's lips are drawn back, the teeth are bared, saliva foams around the mouth, the eyes close or half-close, and a foul-smelling fluid is secreted from the anal glands. The stiff, curled form can be prodded, turned over, and even carried away without reaction. The animal will typically regain consciousness after a period of a few minutes to 4 hours, a process that begins with slight twitching of the ears.When opossum and when possum?

Apple To Manufacture In The USA?

Quartz reports today: Apple has asked two of its major product assemblers, Foxconn and Pegatron, to explore the possibility of manufacturing future iPhones in the US, Nikkei reported Thursday, Nov. 17 (Friday morning in Japan).
I can see the attraction for Apple. It prevents Apple becoming a casualty of a trade war between China and the USA. I can see Apple being happy on at least one count that Trump won the election. It gives Apple a further reason to be cautious about having all its production in China and a reason to react rather than being seen to act disrespectfully towards China without reason. I wonder whether Tim Cook mooted manufacturing in India when he visited the country in May?